CO-WORKERS

Jan Torstenson – President & founder
Jan Torstenson took the initiative to start Brandspot together with Pierre Tinnerholm in 2007. Before he became an entrepreneur he worked as Marketing Director. During his SEB position he also worked as an overall project manager for Team SEB in the Volvo Ocean Race (2001-2002) and for the SEB 150-years anniversary. Jan is also chairman of the Royal Swedish Yacht Club, KSSS Communication committee.

Pierre Tinnerholm – Senior Consultant & founder
Pierre is together with Jan Torstenson, one of Brandspots founders. Prior to his Brandspot engagement he worked as Global Sponsoring Manager at Swedish Match and overall project manager for Swedish Match in the Whitbread. His most recent position before Brandspot was President for the World Match Racing Tour, for eight years.

Alexandra Jerselius - Senior Consultant
Alexandra is a PR-specialist with 10 years experience in the field of PR and alternative marketing. As a PR-consultant she has organized and managed traditional PR-assignments as well as pioneering marketing activities, directly to consumers and business-to-business. Alexandra has worked with a wide variety of companies, for example Spendrups Bryggeri AB, Ticket Travel Group, IBM, Fujicolor, Lavazza, djuice, SAS Institute, Johnson & Johnson Vision Care and Apollo.

Martin Sohtell – Senior Consultant
Martin has during his career built a vast experience in strategic marketing and he has worked with numerous projects ranging from World sporting events to marketing and branding development for corporations, events, regions and cities. He has been in the business both as entrepreneur and in strategic positions within organisations as for example Business Region Göteborg and The Royal Gothenburg Yacht Club (GKSS). Martin is also a greatly requested moderator, sports commentator and public speaker.

Jane Ekström – Project manager
From working with customer service in several corporations Jane has great experience in customer relations. After a few years at Vodafone, working with customers and campaigns, she ended up at Differ, a sister company to Brandspot. Jane has managed large events within the A-Com group, along side her assignment as office manager at Differ. For Brandspot, Jane is working with the hospitality for Match Cup Sweden and other event-based marketing projects.